Boasting a thriving responsive economy led by innovation, leading edge technology and a skilled professional workforce that attracts continued investment across our diverse business, industry and tourism enterprises.

Our Region in 2022...

  • Has a prosperous, diversifying and responsive economy sustaining our community well-being and preferred lifestyle
  • Has resilient and innovative industries meeting the demands of global economic and climate trends
  • Has a thriving small to medium size business sector
  • Has strong and growing regional tourism enterprises
  • Has a culture of quality customer service, continuous improvement and technology uptake
  • Is encouraging and attracting new investment to build on the region’s strengths, competitive advantages and resources
  • Attracts and develops a skilled workforce by promoting our region as a lifestyle destination
  • Has quality training and education access to strengthen our workforce skills base to meet business and industry development
  • Has collaboration across industry, government and community to strengthen partnerships and future planning